Let’s empower the young gay community with a diverse range of fabulous clothing.

As some gay still feel lost about Who They Are, we aims to encourage by giving products they can Wear With Pride!

SASSYboy was founded by Alex OLNEY in February 2016, who is a fashion business graduate from Melbourne Fashion Institute. SASSYboy produces 90% of its products in our design studio in Sydney, which are hand-made with custom designed patterns created in the studio to make stunning pieces!

Love yourself with SASSYboy and Release your inner sass!